Curated programmatic, run the way you buy
Hand us the whole campaign, or keep it in your own seat. Either way, every publisher is checked and every change has an owner.
Two ways to work with us
Managed service or curated deals in your own DSP seat. Both come with preferential rates.
We run it end to end
- Planned, activated and optimised at our publisher rates.
- Changes on the supply side and in the DSP, handled for you.
- Live reporting, with attention and brand lift studies.
For brands without a trading desk.
Curated deals, straight to your DSP
- Deal IDs pushed to your seat, with the rate already inside the deal.
- We handle supply; your traders get clear recommendations.
- Setup support, so the deal bids and delivers from day one.
For agencies and in-house trading teams.
Work with us directly, in your own seat
We work directly with holding-group trading desks and independent agencies. Curated deal IDs land in the DSP your traders already use, with preferential rates inside the deal.
Your bids and outcomes stay with you. We handle supply and send clear, ready-to-apply recommendations.
No trading desk? We run it for you
Our managed service plans, activates and optimises the campaign end to end, through our own Google DV360 seat, at our publisher rates.
You get live reporting, a weekly log of every change and results read against a control group.
What we offer
Everything a buyer needs to run curated programmatic, from deal setup to the last optimisation.
Curation and PMPs
Private marketplace deals built around your brief, with the domains, floors and formats chosen on evidence.
Programmatic guaranteed
Fixed-price, guaranteed-volume deals for launches and sponsorships, set up with our SSP partners.
Managed service
Planned, activated and optimised end to end, for brands without a trading desk.
Brand safety and suitability
Supply path, suitability, measurability and invalid traffic are hard limits, checked before launch. Your own verification vendor measures the results.
Agentic optimisation
AfterBid agents read delivery and recommend bounded changes. A person at Maridion approves each one.
Data and audiences
Consented audience data from our data partners, layered onto curated environments in the same deal.
The right environment and the right audience, in one deal.
Try it on one campaign
Send a brief or an inclusion list and AfterBid will scan it before our first call.